Google for web site designers or web design firms and you can get countless results for companies all promising virtually identical things: timely delivery, budget-friendly, search engine optimization and cross-browser compatibility, etc. Now if they were all so excellent, why are there so many crappy websites you could ask. Below are a few qualifications that will allow you to to weed out the great web designers from the bad ones.
A good portfolio displays creativity, style variety and most of all has examples of real client work and not just spec work from school. Make certain that the net designer’s overall style inside their portfolio matches what you are looking for. Test out their previously launched websites to ensure that they’re user-friendly, error-free, ideal for their target market and fast-loading.
A good portfolio always trumps design experience or education. Web site designers with an excessive amount of experience might be set inside their ways and less ready to accept new ideas or trends webdesign. And because someone took several classes for design doesn’t mean they have an eye for it. We’ve encountered many websites offering web design services with hideous websites.
Irrespective of how stellar your designer or agency is, if they cannot react to your calls or emails in a reasonable manner during business hours, they almost certainly cannot meet your deadline. This can mean death to your company if your project is time sensitive because of something like a product launch. Some freelance site designers are moonlighters meaning they’ve full-time jobs and they grab the odd project here and there for added cash. Keep clear of these folks because they’ll likely not be around as soon as your project goes awry forcing you to forfeit your deposit.
Whoever you select ought to be proficient with the internet technologies your project requires. If you need Flash for an animated clip, ensure that the web developer is experienced in Flash Actionscripting 3.0. If you want to convert your website right into a CMS, ensure that they are well versed in your chosen CMS and the web technologies that support it. Most open-source CMS’are controlled by PHP. It is definitely safer to hire a professional who will master what exactly you’ll need rather than a jack of most trades who’s just mediocre in everything. Usually, you should be able to evaluate this based on the online portfolio.
Their Timeline Fits your Timeline
All projects have a deadline or some preferred time range in which you would like it to be completed. Inexperienced web designers often quote overly optimistic timelines. Irrespective of how simple your website design or redesign is, it is extremely difficult for the style process (from concept to completion) to take significantly less than a couple of weeks because there will always be revisions. I always laugh each time a potential client emails me and estimates that their new website is very basic and should take only 2 days. It’s a lot more professional to quote a lengthier timeline and deliver earlier than expected. However, if your online designer says it will require much more than their competitors, they might be moonlighting.
Full-service is normally offered by design firms because it takes a group of developers, designers and marketing experts. Full-service implies that they feature all-encompassing web solutions like SEO, ecommerce, branding, mobile compatibility and social media marketing all in one place. Rarely will you discover a net designer who is a professional in most of these categories, which explains why some companies hire design firms if they’ve the budget.
Communication skills are only as important as design and programming skills because if your online designer communicates with bad grammar or spelling mistakes so will your website. Do they articulate issues well? Would they translate complicated technical jargon into laymen terms? You can easily evaluate their communication skills through your initial calls, emails and project proposal.